SWOT is an acronym that stands for Strengths, Weaknesses, Opportunities, & Threats.
SWOT analysis is a methodological tool designed to help workers and companies optimise performance, maximise potential, manage competition, and minimise risk. SWOT is about making better decisions, both large and small. It can help you determine the efficacy of something as small as introducing a new product or service or something as large as a merger or acquisition. Again, SWOT is a method that, once mastered, can only enhance performance.
This one pager is what we use when we work with Business Coaching clients.
It is perfect for capturing the companies vision & long term goals as well as strategies for the short & long term.
This is one business plan that is not going in a bottom drawer somewhere!
A variation on our one pager that really gets you thinking & a great video to accompany it and explain how to do it!
The Business Model Canvas, is a strategic management and entrepreneurial tool. It allows you to describe, design, challenge, invent, and pivot your business model.
This is a more formal business plan that might be used for raising funds either from the bank or from investors.
You should aim to develop your strategic business plan each year, and then update it monthly as actual results come in. While you will rarely achieve the precise goals established in your strategic plan, research shows that you’ll come much closer to them than you would if you didn’t plan at all.
Print this Business Model Canvas Poster out nice & big and use it to start thinking about your business & creating a strategic business plan.
- Who are your key partners?
- What are your key activities & key resources?
- What is your value proposition?
- Customer Segments – for whom are you creating value?
- Channels to market?
- Cost Structure?
- Revenue streams?